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Video: Road Show From Kabelschlepp - With A Mobile Exhibition Stand To Customers
In its third year, Kabelschlepp is already coming to interested companies with its roadshow free of charge. Employees should be able to find out about new products and system solutions from the company in peace. Kabelschlepp draws a positive balance for the past road shows - this also applies to the international tour that was launched last year in other European countries.
"Our roadshow concept has proven itself in Germany, so we expanded it to other European countries in 2016," explains Frank Springer, Vice President Marketing & Communications at Tsubaki Kabelschlepp. The company visited dozens of companies in Germany last year - but cable dragging was also on the road in Great Britain, the Netherlands, Belgium, Luxembourg, the Czech Republic and Spain. The audience consists primarily of designers, construction managers, purchasing managers, maintenance personnel and managing directors. “We meet the right contacts on site and generate many qualified contacts,” says Springer. "Incidentally, the road show is also a particularly effective measure in terms of costs."
Experience cable towing anew
Away from busy trade fairs with long journeys, towards direct contact with the company: This idea is behind the roadshow, which the company started for the first time in 2015 under the motto "Experience cable towing anew". The roadshow bus converted to a "mobile exhibition stand" comes to customers and interested parties - with over 200 products from Kabelschlepp in their luggage, including energy chains, Traxline cables and systems for guideway protection. Without time pressure and in a relaxed atmosphere, the participants should be able to convince themselves of the products on site and be able to discuss individual problems.
Further information is available here. Appointments can also be requested via the website.
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